Join Rob Leavitt and an all-star group of panelists from UiPath, AWS, and IBM for a first look at the 7th annual ABM Benchmark Study from Momentum ITSMA and the ABM Leadership Alliance.

We’ll shed light on the early uses of generative AI in ABM and share the latest insights on ABM strategies, budgets, staffing, and metrics. We’ll also explore top tools and tactics for ABM, and – most important – what high performers do differently than the rest.

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    Join us for novel ideas, inspiration, and practical recommendations for accelerating ABM impact in 2024 and beyond.

    Speakers include: Nancy Harlan, VP of Global ABM at UiPath, Eric Martin, ABM Lead at AWS, and Caudill, Global Program Office Leader, ABM at IBM.

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    Categories: Marketing